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Brand Manager

Natures Way Foods Ltd
Closing date
21 May 2021

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Job Details

Brand Manager

We have a fantastic opportunity for a Brand Manager to join our expanding business in a newly created role.

This role would suit someone that has previous brand management experience - maybe as a Brand Assistant with marketing / media experience and looking for the next step in their career.

We are one of the largest employers in the Chichester area, with 4 sites employing more than 1,200 talented individuals. Local travel between our 3 sites on the Chichester Food Park and Selsey will be required on occasion.

Our employees say it's our people that make NWF a brilliant place to work, come and find out for yourself!

A day in the life of a Brand Manager:

We make delicious salad meals, coleslaw, potato salad, bagged salads and leafy salad bowls. Our products are stocked by leading Retail supermarkets & restaurant chains and consumed by millions of customers in the UK, so you may well have eaten something made by us!

You will be spending approximately 3 days per week focussing on Brands and 2 days per week on internal communications.

You will be our Social Media ambassador, looking after our branded products, corporate brand and marketing. This will involve creating videos, designing content, creating adverts and competitions and giveaways. You will also manage influencers and ensure we have active campaigns.

Other responsibilities include brand creation and design, brand activation and marketing.

The internal comms element will involve really getting to know and understand our business, working with different people at all levels across the business to share content, updates and work on different campaigns.

This is a great opportunity where you can truly make an impact and shape the role moving forwards.

Here's a bit more detail:
  • Supporting Head of Food with creation of the Brand strategy & 3 year plan
  • Supporting Head of Communications with implement of Corporate Comms Strategy
  • Ownership and agency relationships
  • Building strong relationships with and presenting to the Executive team
  • Working across a number of cross-functional teams and agencies, from brief to post-evaluation.
  • Implementation of Brand Strategy
  • Contributes to the delivery of NWF sales, profit and brand share objectives
  • Management of direct marketing expenditure with agreed budget expectations
  • Working with the category and insight team to identify innovation pipelines, new brand propositions and brand extensions
  • Responsible for developing and managing the brand creative
  • Leading the development and delivery of ATL and BTL integrated marketing campaigns (and assets) across Nature Ways Food Branded portfolio
  • Owns the management of the online presence for NWF brands
  • Shaping and implementing the branded social media and PR strategy
  • Support the Head of Communications with deployment of content across our corporate digital platforms
  • Support the Head of Communications with organised staff and community events

Covid update: We can carry out video interviews and all of our sites are Covid secure.

Hours: 8.30am - 5.30pm Monday - Friday - 1 hour for lunch. This role will mainly be office based with potential for 1 day work from home.

This is a permanent role.

About you:
  • Experience as a Brand Assistant / some previous Brand Management experience
  • Excellent social media skills
  • Creative and able to design and create engaging content
  • Natural communicator with the ability to tell the story and influence people
  • Passion, drive and sparkle!
  • Problem solving skills
  • Resilience and ability to manage a changing and varied workload

Your journey with us

There's plenty of training opportunities and you will be able to undertake internal and external training courses to build your skillset from soft skills to any relevant professional training.

You'll be spoilt for choice with future career development opportunities at Natures Way Foods. If you're interested in becoming an expert in your field or maybe an upwards or sideways move is part of your career plan, we want to help make your career ambitions a reality.

  • Competitive salary.
  • Laptop and mobile phone.
  • Company pension.
  • 25 days holiday + 8 days bank holiday.
  • Discounted gym membership.
  • 1 day company paid volunteering day.
  • We have Mental Health Advocates and established wellbeing programme.
  • Healthshield Perks healthcare package.
  • Life Assurance policy.
  • Plenty of development and training opportunities.
  • Employee Assistance Programme.
  • Exclusive online benefits and discounts.
  • Business casual dress down policy.
  • Free parking available across all sites.

About us:

We are Lovers of the Leaf, Kings of Coleslaw and proud of our Stunning Salad Meals!

As a private label and branded food manufacturer, our customers are at the heart of what we do. Our products are sold in Retailers (including - Tesco, Sainsbury's, Morrisons, Aldi) and Foodservice businesses (including McDonald's, Pret and Itsu).

Our manufacturing sites are centres of excellence and have grown significantly since 1994. 2020 saw the launch of our very first brand, a saucy salad meal kit called FLiNG and we have plenty of exciting projects still to come so watch this space!

Key Words: Brand Manager, Assistant Brand Manager, Junior Brand Manager, Product Marketing, Marketing Assistant, Marketing Manager, Social Media, PR, FMCG, Advertising, Food Manufacturing, Food Industry, #Chichester, #NWF
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