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Business Insights Manager

KP Snacks
Slough, Berkshire
Attractive base salary, car allowance, bonus, holiday buy, healthcare & great, flexible benefits
Closing date
22 Dec 2023

Job Details

Business Insights Manager

Slough (2-3 days per week in the office)


An exciting and strategic role has become vacant in the KP Snacks Research & Insights Team, as the result of an internal cross-functional move. We are looking for a professional and astute Business Insights Manager to work alongside the category and brand teams to play a critical role in supporting our business strategy and brand plans.


As Business Insights Manager you will be expected to lead the continuous insights agenda across our business, focusing your attention on our priority brands of McCoy’s, Hula Hoops, KP Nuts, Tyrrells, popchips, PomBear and Butterkist, to generate actionable consumer, market and brand insights to support category and business growth.


The role:

  • Lead regular reporting to the business with insightful and actionable commentaries
  • Conduct deep dives into areas of concern/ interest with recommendations for change delivered to brand and Executive Team
  • Lead our continuous agency relationships to ensure optimised reporting and strategic issue resolution for the business, as well as supplying recommendations for continuous improvement (Nielsen, Kantar, Mintel, IGD)
  • Provide actionable insight and ensure this is used to drive improved performance of brands through our Period Performance Review (PPR), delivered to our Senior Management Team
  • Support our annual Growth Planning process through the delivery of external insight and impactful analysis across the market, channels, brands & formats
  • Deliver both market and business forecasting to feed into Mid Term and Annual Brand & Sales plans, outlining the company’s opportunities for growth
  • Work with Innovation Team to show how in market NPD has performed to drive effective innovation plans
  • Report to Research & Insights (R&I) Controller
  • Work closely with Adhoc Insights Managers for enhanced team performance and business recommendations
  • Drive strong relationships with other R&I team members, Category, Marketing (brand, format development & innovation teams), Value Creation & Finance


The package:

  • ££attractive base salary plus bonus (with an excellent track record of over-achievement)
  • Good matching contribution stakeholder pension (which also includes life assurance and income protection)
  • Private healthcare plus Medicash health cash plan
  • Car allowance
  • Digital GP service and Best Doctors 2nd medical opinion service 
  • Employee assistance programme with lots of great services to support your mental, physical and financial wellbeing
  • Flexible/dynamic working 
  • Free parking


The candidate:

  • Sound application of continuous research (pref Nielsen/ Circana) and kantar
  • Strong analysis skills and ability to translate into compelling stories and business recommendations
  • Currently in a similar role in preferably a client-side company although research agency considered
  • Ideally FMCG (Fast Moving Consumer Goods), food, drinks, or an organisation that has a strong focus on numbers


At KP Snacks we are passionate about our people and proud to offer exciting rewarding careers across our business.
Do you like the idea of joining KP’s awesome team of happy snackers?  We have a brilliant culture and opportunities in many different functions, so if you’re talented, enthusiastic and up for a challenge, we want to hear from you.
Wherever you work at KP Snacks, you’ll receive excellent training and support to help you be the best you can be.
We’re an expanding company and – as part of the privately owned Intersnack Group – there’s always the possibility to develop your career further afield in Europe as well as in the UK

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